Home English Swedish sportswear brand Björn Borg has orchestrated a tennis match on the U.S. – Mexican border with one player on each side
English - July 12, 2017

Swedish sportswear brand Björn Borg has orchestrated a tennis match on the U.S. – Mexican border with one player on each side

So, why build walls, when we could get to know and learn from one another instead? That’s why Swedish sportswear brand Björn Borg has manifested a tennis match on the U.S. – Mexican border, at Tijuana River, where a game has been played between tennis players Mariano Argote (MX) and Peter Clemente (US).    

Henrik Bunge, CEO of Björn Borg, said: “Borg Open is our way to state that we, as a sportswear brand, believe in an open world. Unfortunately, the activity is not likely to make those people who promote raising walls change their opinion. But, with our heritage, we know that not only tennis nets, but sport in general, has the power to unite people. We hope to inspire people to reach out to their neighbours and do sport together instead of building walls.”

On average a tennis player swaps sides 13 times during a game. In this game, they weren’t allowed to. Borg Open – tennis across borders, is an initiative intended to encourage people to stop build walls and play a game of tennis instead.

The tennis match was played at Tijuana River, between San Diego (US) and Tijuana (MX) 32°32’29.93″N 117° 2’19.57”W.
Director of the video: Klaus Thymann

See the video on Youtube: https://goo.gl/mMtzPV

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